MTR: Blending tradition with innovation for 100 years – The New Indian Express
India is known for its food diversity. Every home has its unique recipes. However, a lot of this recipe knowledge is fading away, because of generational changes. We wanted to ensure that we don t lose touch with those recipes, and hence our products play a unique role. We have a rich knowledgebase of over 3,000 recipes, from which we plan products, Bhasin told TNIE.